To carry out this mission, Stepward scanned the lists provided by the organizers of the events to find out which companies were participating. We have enriched these companies with key information such as their website, Linkedin and geographical area. We then used a list of key criteria to identify the people within these organizations who would be of interest to the customer. These contacts have been enriched with several contact details: verified email, Linkedin and sometimes telephone. The customer was then able to launch his ultra-targeted email campaign and generate a large number of qualified appointments.